Insights

Alistair Roberts

Alistair Roberts

As the founder of Media Heroes I’ve helped hundreds of businesses accelerate their growth and profits by helping them attract and convert their ideal customers.
06 May 2021

How To Come Up With A Business Name [Step-by-Step]

A simple step-by-step guide on how to come up with a business name. This includes a downloadable worksheet that will help you to find a catchy and relevant...

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15 Apr 2021

Every Digital Marketing Metric You Need [Full Guide]

A full list of the most important digital marketing metrics. Includes metrics for SEO, content marketing, Google Adwords, social advertising, and social page...

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14 Apr 2021

4 Email Marketing Metrics That Matter—Get Your Emails Read

You only need to focus on 4 email marketing metrics. These allow you to measure your performance, and understand how to get more of your emails read.

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07 Apr 2021

5 Social Media Advertising Metrics You Need To Measure [Guide]

A quick and easy guide to the 5 social media advertising metrics you need to track, so that you run more profitable ad campaigns on Facebook, Instagram, and...

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18 Mar 2021

Google Ads Measurement | The 4 Best Metrics To Track [Guide]

The Google Ads metrics that matter most to your business revenue, and how to understand them.

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06 Nov 2018

50 Powerful Questions To Create Insanely High Converting Landing Pages

Landing page optimisation is crucial for your online marketing success. Here are 50 powerful tips to help you design a high converting landing page.

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15 Oct 2018

How To Increase CTR (Click-through Rate): SEO, Email Marketing, Social Media + Google Ads

Want to increase your click-through rate across SEO, email marketing & social media? Our expert tips, proven by consumer psychology, will improve your CTR.

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15 Sep 2018

Exploring The Link Between SEO and Content Marketing

Have you ever wondered how SEO and content marketing are linked? Our latest article explores this link and how content marketing can help your SEO efforts.

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05 Sep 2018

Ultimate Guide to Boosting Trade Show Results With Inbound Marketing

To take your event marketing to the next level, a coordinated inbound marketing strategy is a must. Here's a helpful, in-depth guide.

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02 Aug 2017

Yoast SEO Plugin – Getting The Most From Every Post

Using the Yoast SEO plugin? It’s great, but it won’t solve all your SEO problems. Read on to learn how to get the most from every post!

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26 Jul 2017

Landing Page SEO and CRO – Boost Your Results in Under an Hour!

Landing page SEO and CRO? What exactly is it? We have the low down on how best to bost your results in the shortest time possible!

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02 Jun 2017

Quality Content For SEO – Why You Need It And How To Create It

Quality content for SEO? If you’re sick of clichés content is king, and want to know how to craft something amazing, click here!

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