Insights

Alistair Roberts

Alistair Roberts

As the founder of Media Heroes I’ve helped hundreds of businesses accelerate their growth by helping them attract & convert their ideal customers.
07 Oct 2021

Customer Loyalty Index — How Loyal Are Your Customers?

Learn how to accurately measure loyalty with the Customer Loyalty Index. Includes the standard Customer Loyalty Index questionnaire.

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06 Oct 2021

How To Price Services For A Business | Set The Right Price [Guide]

We explore how to price services for a business using a combination of proven techniques, so that your service business pricing is fair and profitable.

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28 Sep 2021

How To Improve CTR | Get More Clicks With Smart Psychology 🧠

A guide on how to improve CTR for your website, email campaigns, Google Ads, and social channels, using clever psychology, plus info on what is a good CTR.

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15 Sep 2021

18 Ways To Build Long-Lasting Customer Loyalty & Boost Retention

Customer loyalty is crucial for business growth. We explore 17 effective ways to build lasting customer loyalty, and achieve big revenue returns.

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30 Aug 2021

Pros & Cons Of Business Acquisition | Should You Buy A Business?

If you can afford it, buying a business is an attractive way to grow. Here are the most important pros and cons of business acquisition.

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26 Aug 2021

Market Segmentation | Speak Your Customers' Language

Market segmentation lets you speak to your customers on a personal level, and create products and services they need.

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16 Aug 2021

How To Build Profitable Strategic Partnerships [Guide] 🤝

Strategic partnerships are a powerful way to join forces and create more revenue. Learn how to build strategic partnerships and nurture them to success.

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05 Aug 2021

Web Lingo & Internet Terminology Explained | A to Z Glossary

An A-Z list of web lingo and web design terminology, so that you learn the most common (and confusing) terms to better understand web professionals.

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01 Aug 2021

Net Promoter Score: The Ultimate Predictor Of Business Growth

Your Net Promoter Score tells you how satisfied and loyal your customers are—key factors for business growth. Learn how to measure NPS for your business.

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22 Jul 2021

How To Create A Marketing Budget That Generates Big Profits [Guide]

A step-by-step guide on how to create a marketing budget, based on what makes your business money. No more guesswork!

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13 Jul 2021

Mission Vision Values: The Heart & Soul Of Your Firm ❤️

Mission vision values provide purpose for your company. Here's how to make a vision and mission statement that will win you more customers.

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14 Jun 2021

Market Growth Opportunities To Expand & Grow Your Business

The most profitable market growth opportunities that allow you to expand to new markets, based on Igor Ansoff's famous matrix.

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